BetMGM signs Michigan basketball great Rose as brand ambassador

first_img BetMGM signs Michigan basketball great Rose as brand ambassador The arrangement will see Rose feature in BetMGM’s marketing campaigns and take part in a range of BetMGM fan events. Subscribe to the iGaming newsletter Marketing & affiliates Regions: US Rose will engage with BetMGM customers and MGM Resorts’ M life Rewards loyalty members, as well as appear in BetMGM social media content and make guest appearances on radio and television programs. “The excitement around sports and the growth of sports betting, and BetMGM in particular, this year has been special to witness,” Rose said. “I’m beyond excited to go from a spectator to a player joining the BetMGM team, continuing to defy industry expectations.” BetMGM, the joint venture between MGM resorts and Entain, has announced former National Basketball Association (NBA) star Jalen Rose as a celebrity brand ambassador. Tags: BetMGM NBA Jalen Rosecenter_img Topics: Marketing & affiliates Sports betting Marketing BetMGM chief revenue officer Matt Prevost added: “Jalen Rose is an All-Star addition to the BetMGM team. The impact he has had on the game of basketball is surpassed only by the exceptional analysis he provides fans daily.” Email Address 15th March 2021 | By Robert Fletcher Born in Detroit, Michigan, Rose spent 13 years playing in the NBA, turning out for the Denver Nuggets, Indiana Pacers, Chicago Bulls, Toronto Raptors, New York Knicks and Phoenix Suns. AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitter Read the full story on iGB North America.last_img

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