Responsible gambling Smith said the new system was inspired by trading desks that are able to monitor incoming transactions as they happen, adding that by better identify in changes in behaviour, as close to real-time as possible, this will allow Rank to support those customers. Hawkeye, which will run alongside Rank’s real-time player monitoring that has been in place for a number of years, will focus on very regular players who show behaviour changes that may not be picked up by existing safer gambling controls and thresholds. Regions: UK & Ireland “We’ve been building the desk over a considerable period of time and it will continue to be refined as we improve our understanding of player behavioural change,” Smith added. The operator said the new ‘Hawkeye’ system will allow it to more quickly identify customer online behaviour that may require intervention Rank Group unveils ‘Hawkeye’ safer gambling monitoring desk 8th June 2021 | By Robert Fletcher AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitter Subscribe to the iGaming newsletter Rank Group, operator of the Grosvenor Casinos and Mecca Bingo brands, has launched a new real-time safer gambling monitoring desk as part of its wider responsible gambling measures. “We’re very aware that high-velocity play is an area of concern and that’s why we stepped up our focus on addressing this issue over the course of the last year,” Rank’s director of customer services Liam Smith said. “We are determined to give customers the safest possible experience with us when they play across our digital brands and the Hawkeye system adds another layer of protection to our full suite of safer gambling measures across the business. Topics: Responsible gambling Tags: Rank Group Hawkeye Email Address “We’ve made significant strides using artificial intelligence to power our propensity model which looks to identify potential gambling-related harm, and we’ve also refined our digital affordability framework to assess customers at every stage of their time with us, from registration, through to deposit and withdrawal.”
LATEST RUGBY WORLD MAGAZINE SUBSCRIPTION DEALS Scotland captain Greig Laidlaw takes swipe at refereeGreig Laidlaw appeared to criticise referee Romain Poite when he was interviewed on the pitch after Scotland’s 22-13 Six Nations defeat by Ireland at BT Murrayfield.The Scotland captain was doing his post-match interview with the BBC and said: “Romain doesn’t seem to like us. He refereed us against South Africa as well and we don’t seem to see eye-to-eye.”Scrum-half Laidlaw was referring to the November Test against the Springboks, which Scotland lost 26-20, and also pointed to a specific decision he didn’t agree with in the Ireland fixture.Watch the full interview here… Scotland play France next while Ireland head to Italy.Follow Rugby World on Facebook, Twitter and Instagram. Greig Laidlaw has a dig at Romain Poite after Scotland’s Six Nations defeat by Ireland Coach Gregor Townsend had sympathy for Laidlaw’s exasperation, saying in his post-match press conference: “Nines always get frustrated when they don’t get the ball away cleanly or quickly, if they’re not getting rewards for players’ hands on the ball. I can understand his frustration but it’s a tough game to referee and Romain is an outstanding referee.”The words came after Ireland had scored three tries to Scotland’s one in this match.Ireland led only 12-10 at half-time but extended their lead in the second half with a Keith Earls try and Scotland’s errors meant they couldn’t work their way back into the match.Related: Jacob Stockdale scores try, makes try and stops try against ScotlandThese two sides meet again on the opening weekend of this year’s World Cup – and Ireland look to hold the advantage right now having beaten their pool rivals at home.And Ireland secured that victory without fly-half Johnny Sexton for much of the game. The World Player of the Year left the pitch in the 24th minute after taking several big tackles – one particularly powerful hit coming from Allan Dell as he set up Jacob Stockdale for a try – and didn’t return after failing an HIA.Related: What’s a head injury assessment?Joey Carbery came on and ran the game well, releasing Rob Kearney in the wide channels on several occasions and providing the try-scoring pass for Earls. Feeling blue: Greig Laidlaw looks dejected after Scotland’s loss to Ireland (Getty Images) “He doesn’t seem to like us,”Scotland captain Greig Laidlaw wasn’t impressed with the performance of referee Romain Poite after his side were beaten by Ireland in the #SixNations.Continuing #SCOvIRE reaction https://t.co/BkHCpGp693#bbcrugby #SixNations2019 pic.twitter.com/U11h6fBM0f— BBC Rugby Union (@bbcrugbyunion) February 9, 2019While Laidlaw went on to say he didn’t blame Frenchman Poite for the defeat by Ireland, saying that the team had to look at themselves, it is unusual for players to be so outspoken in terms of officials.
Please enter your comment! Share on Facebook Tweet on Twitter TAGSApopka Burglary ReportApopka Police DepartmentBusiness Burglary ReportResidential Burglary ReportVehicle Burglary Report Previous articleFlying cars are coming…maybeNext articleOne change that could help nursing homes recover from COVID-19 fears and become safer places for aging parents Denise Connell RELATED ARTICLESMORE FROM AUTHOR Free webinar for job seekers on best interview answers, hosted by Goodwill June 11 Support conservation and fish with NEW Florida specialty license plate APD Burglary Report: April 4th-10thThe Apopka Burglary Report for April 4th-10th shows two burglaries reported in Apopka.Chief Michael McKinley of the Apopka Police Department tells us that many vehicle burglaries could have been prevented if everyone remembers to do just two things:Remove all valuables from your vehicleLock your car doorsThe breakdown of the burglaries reported to the Apopka Police Department last week:1 – Business0 – Residential1 – VehicleHere is a list of the burglaries: The Anatomy of Fear 4/9/2021 4:35 pmVEHICLE1700 BLOCK S ORANGE BLOSSOM TRL Save my name, email, and website in this browser for the next time I comment. DATE/TIMETYPELOCATION 4/7/2021 7:41 amBUSINESS2000 BLOCK S BINION RD Please enter your name here You have entered an incorrect email address! Please enter your email address here LEAVE A REPLY Cancel reply
Year: ShareFacebookTwitterPinterestWhatsappMailOrhttps://www.archdaily.com/540576/chinese-boxes-thescape Clipboard Housing ArchDaily ShareFacebookTwitterPinterestWhatsappMailOrhttps://www.archdaily.com/540576/chinese-boxes-thescape Clipboard Area: 237 m² Area: 237 m² Year Completion year of this architecture project 2013 Photographs CopyHousing•Seoul, “COPY” “COPY” Structural Engineering: HanBaek F&C Projects 2013 Collaborators:SeungYoun Cho, JinHo Kim, SeungJun KimElectronic Engineering:ChunIl E&CArchitect In Charge:KyungHwan Chun, jaeminahyo.comCity:SeoulMore SpecsLess SpecsSave this picture!© SungKyung ChoiRecommended ProductsWoodTechnowoodPergola SystemsEnclosures / Double Skin FacadesAlucoilStructural Honeycomb Panels – LarcoreWoodHESS TIMBERTimber – GLT HybridWoodBruagBalcony Balustrades‘Chinese boxes’ is the first built project of ‘thescape’, an architectural design office based in Seoul, South Korea. It is a very small apartment house, 237.34sqm of gross floor area, with four units and one underground studio.Save this picture!© SungKyung ChoiThe site is located in near the Gangnam Streets, one of the most vibrant areas in Seoul, where land price is extremely high. And the site is very small. So the overall building silhouette had to be followed from the maximum 3-dimensional buildable area defined by some building regulations.Save this picture!Diagram 8Save this picture!Section 4The architect found the silhouette looks like ‘Chinese boxes’; a simple paper box for take-out food. Moreover, according to the dictionary, ‘Chinese Boxes’ has another meaning; a box in a box. The description ‘a box in a box’ eventually reveals the unit organization.Save this picture!© SungKyung ChoiEach of the units actually has a box (a bathroom) in it. It was an important design issue, to treat a bathroom not as a two-dimensionally separated room, but as a solid volume occupying the space of the unit. So the name-Chinese boxes-is rationalized.Save this picture!© SungKyung ChoiThe composition of the building is very simple. A central staircase ties two units. The building has two floors above ground, so there are four units in the building. But it is not easy to notice the building formation from outside, without explanation. The architect wanted to conceal conventional codes of the apartment, such as a balcony, a big window for bedroom, a small window for bathroom, etc. As a result, the building appears as one simple piece of sculpture, rather than an ordinary-neighborhood-apartment.Save this picture!© SungKyung ChoiProject gallerySee allShow lessUruguai Station / JBMC ARCHITECTSSelected ProjectsTranslating Smiljan Radić’s Serpentine Pavilion from Fantasy to FabricationArticlesProject locationAddress:Gangnam-gu, Seoul, South KoreaLocation to be used only as a reference. It could indicate city/country but not exact address. Share Year: Chinese Boxes / thescape Architects: thescape Area Area of this architecture project Save this picture!© SungKyung Choi+ 39 Share Chinese Boxes / thescapeSave this projectSaveChinese Boxes / thescape photographs: SungKyung ChoiPhotographs: SungKyung Choi Mechanical Engineering: CopyAbout this officethescapeOfficeFollowProductConcrete#TagsProjectsBuilt ProjectsSelected ProjectsResidential ArchitectureHousingSeoulHousingResidentialPublished on August 28, 2014Cite: “Chinese Boxes / thescape” 28 Aug 2014. ArchDaily. Accessed 11 Jun 2021.
News to go further May 31, 2017 – Updated on June 2, 2017 Azerbaijani journalist abducted in Georgia, taken to Azerbaijan June 4, 2021 Find out more RSF_en Respect judicial independence in cases of two leading journalists in Serbia and Montenegro, RSF says “We’ll hold Ilham Aliyev personally responsible if anything happens to this blogger in France” RSF says Help by sharing this information GeorgiaAzerbaijanEurope – Central Asia Condemning abuses Judicial harassmentExiled mediaImprisonedFreedom of expressionCouncil of Europe June 8, 2021 Find out more Follow the news on Europe – Central Asia GeorgiaAzerbaijanEurope – Central Asia Condemning abuses Judicial harassmentExiled mediaImprisonedFreedom of expressionCouncil of Europe RSF calls for a fully transparent investigation after mine kills two journalists in Azerbaijan Receive email alerts June 7, 2021 Find out more Organisation News News News Reporters Without Borders (RSF) calls on the Georgian authorities to explain how Afgan Mukhtarli, an Azerbaijani journalist living in exile in Georgia, was abducted and taken back to neighbouring Azerbaijan, and calls on the Azerbaijani authorities to free him at once.In a disturbing development for the dozens of other Azerbaijani dissidents living in Georgia, Mukhtarli resurfaced yesterday in Baku, the Azerbaijani capital, in the custody of Azerbaijan’s state border agency. He had gone missing in Tbilisi, the Georgian capital, the previous evening after leaving colleagues and setting off for his nearby Tbilisi home.Georgian authorities must explain“The Georgian authorities must immediately explain what happened to Afgan Mukhtarli and provide security guarantees for the other Azerbaijani exiles in Georgia,” said Johann Bihr, the head of RSF’s Eastern Europe and Central Asia desk.“Whether Mukhtarli was kidnapped by foreign operatives or whether the Georgian security forces were accomplices to the Azerbaijani regime’s persecution of its critics, this is a very grave incident that cannot remain without consequences.”According to Elchin Sadygov, a lawyer who managed to visit Mukhtarli in detention yesterday evening, he bore the marks of blows to his face and he thought one of his ribs was broken.Mukhtarli said he was grabbed near his home, bundled into a car, tied up and beaten. His abductors put a bag over his head after they left Tbilisi. They changed car twice and then stuffed 10,000 euros into his pockets at the Azerbaijani border so that he could be charged with smuggling, crossing the border illegally and resisting police.He said those who abducted him seemed to be Georgians but the passengers in the final two cars spoke Azeri. His lawyer requested that a doctor examine Mukhtarli and that the border post surveillance camera recordings be added to the case file.Mukhtarli in dangerBihr added: “We demand the immediate release of Afgan Mukhtarli, who is now exposed to the possibility of torture and mistreatment. Bringing trumped-up charges against independent journalists is standard practice in Azerbaijan. President Ilham Aliyev’s regime has yet again just showed that it can cause trouble beyond its borders. It is high time to respond with all the required firmness.”An investigative journalist and activist, Mukhtarli fled Azerbaijan in 2014 to escape a crackdown on the country’s civil society and had been working for Meydan TV and IWPR from Tbilisi.He recently told the media that he was being closely watched and that he was concerned for his safety and the safety other Azerbaijani exiles in Georgia. In early May, he was named by an Azerbaijani pro-government website that described Tbilisi as a centre of hostile agitators.Reacting quickly, Georgian civil society representatives demonstrated today outside government headquarters in Tbilisi to demand explanations. The Georgian interior minister today announced that an investigation had been opened into Mukhtarli’s “illegal abduction” and that it would be raised with the Azerbaijani authorities.Ranked 64th out of 180 countries in RSF’s 2017 World Press Freedom Index, Georgia had until recently been regarded as the natural refuge for journalists fleeing persecution in Azerbaijan, which is ranked 162nd.Not content with crushing all forms of pluralism in Azerbaijan, President Aliyev has been waging a relentless war against his remaining critics since 2014. At least 15 journalists, bloggers and media workers are currently detained in connection with the provision of news and information.
Community News Your email address will not be published. Required fields are marked * Top of the News Community News Home of the Week: Unique Pasadena Home Located on Madeline Drive, Pasadena The Perseverance Mars rover took this photograph on March 11, 2021. (Credit: NASA/Jet Propulsion Laboratory)In addition to thousands of images being sent back to NASA’s Jet Propulsion Laboratory by the Perseverance Mars rover, the intrepid robotic explorer has begun providing audio recordings as well, including the sounds of Martian wind and the rover’s scientific laser blasting into a rock to study its composition.Audio: Perseverance records Martian wind and rover soundshttps://soundcloud.com/nasa/perseverance-mars-supercam-sounds-18-hours-after-landingAudio: Perseverance records Martian wind (rover sounds removed)https://soundcloud.com/nasa/perseverance-mars-supercam-sounds-of-marsAudio: Perseverance blasts Mars rock with Laserhttps://soundcloud.com/nasa/perseverance-mars-supercam-laser-impacts-on-rock-targetThe recordings represent the first time a microphone has been successfully deployed on the Red Planet to allow Earthlings to hear the Martian breeze, according to NASA.The sounds come courtesy of instruments atop the rover’s SuperCam instrument, which was built for the rover at Los Alamos National Laboratory in New Mexico, in collaboration with French scientists, JPL said in a written statement.Research Scientist and Lecturer Naomi Murdoch of the ISAE-SUPAERO aerospace engineering school in Toulouse, France, said the sounds returning from Mars were of “remarkable quality.”“It’s incredible to think that we’re going to do science with the first sounds ever recorded on the surface of Mars,” she said.Scientists were delighted by the performance of the 12-pounds SuperCam, which can perform five different types of geological analysis.“It is amazing to see SuperCam working so well on Mars,” according to SuperCam Principle Investigator Roger Wiends of the Los Alamos National Laboratory. “When we first dreamed up this instrument eight years ago, we worried that we were being way too ambitious. Now it is up there working like a charm.”One of three audio recordings released by JPL was made shortly after landing, according to JPL. It captured the faint sounds of Martian wind, along with internal sounds associated with the rover itself, as the microphone was not yet fully deployed atop its mast.Another recording released by the laboratory contains sounds of Martian wind, with rover noises removed.A third recording contains the sounds of Perseverance blasting a rock with a laser beam to analyze its chemical composition.NASA Associate Administrator for Science Thomas Zurbushen thanked all of the team members around the world who helped make the milestone possible.“SuperCam truly gives our rover eyes to see promising rock samples and ears to hear what it sounds like when the lasers strike them,” he said. “This information will be essential when determining which samples to cache and ultimately return to Earth through our groundbreaking Mars Sample Return Campaign, which will be one of the most ambitious feats ever undertaken by humanity.”While NASA has sent microphones to Mars on two prior occasions, they were not able to send back recordings of the Red Planet.“Unfortunately, one of those missions, the Mars Polar Lander, failed,” according to a NASA statement. “The Phoenix Lander had a microphone on the spacecraft’s descent camera, but that instrument was never turned on.”More information on the Perseverance rover and its mission can be found online at jpl.nasa.gov/missions/mars-2020-perseverance-rover.Related:JPL’s Perseverance Rover Takes 1st Drive on MarsJPL’s Perseverance Rover Has Sent Back Nearly 6,400 Photos From MarsJPL’s Perseverance Rover Sends Back 1st High-Definition, 360-Degree Panorama From MarsJPL Releases Video of Perseverance Rover’s Landing on MarsJPL’s Perseverance Rover Returns First Color Images From MarsJPL’s Perseverance Rover Makes Successful Landing on MarsHow the Perseverance Rover Will Search for Evidence of Life on MarsJPL’s Perseverance Mars Rover Scheduled for Landing on ThursdayJPL Readies for ‘Harrowing’ Perseverance Rover Landing in 3 WeeksPlan to Send 2nd Spacecraft to Retrieve Martian Samples Collected by Perseverance Rover Moves AheadJPL’s Perseverance Rover Reaches Midway Point on Trip to MarsJPL’s Perseverance Rover En Route to Mars Following Successful LaunchJPL-Built Ingenuity Mars Helicopter Undergoing Final Preparations for Humanity’s 1st Powered Flight on Another PlanetJPL’s Perseverance Mars Rover Carries Experimental Device to Create Oxygen on the Red PlanetJPL’s Perseverance Mars Rover to Peer Beneath Surface of Red PlanetJPL’s Perseverance Mars Rover to Use X-Rays to Hunt for Ancient Alien Fossils Name (required) Mail (required) (not be published) Website STAFF REPORT Pasadena’s ‘626 Day’ Aims to Celebrate City, Boost Local Economy Get our daily Pasadena newspaper in your email box. Free.Get all the latest Pasadena news, more than 10 fresh stories daily, 7 days a week at 7 a.m. 70 recommended0 commentsShareShareTweetSharePin it CITY NEWS SERVICE/STAFF REPORT Pasadena Will Allow Vaccinated People to Go Without Masks in Most Settings Starting on Tuesday Herbeauty10 Vietnamese Stunners That Will Take Your Breath AwayHerbeautyHerbeautyHerbeautyHe Is Totally In Love With You If He Does These 7 ThingsHerbeautyHerbeautyHerbeauty11 Ayurveda Heath Secrets From Ancient IndiaHerbeautyHerbeautyHerbeauty5 Things To Avoid If You Want To Have Whiter TeethHerbeautyHerbeautyHerbeauty6 Trends To Look Like A Bombshell And 6 To Forget AboutHerbeautyHerbeautyHerbeautyGet Rid Of Unwanted Body Fat By Eating The Right FoodsHerbeautyHerbeauty faithfernandez More » ShareTweetShare on Google+Pin on PinterestSend with WhatsApp,Virtual Schools PasadenaHomes Solve Community/Gov/Pub SafetyCitizen Service CenterPASADENA EVENTS & ACTIVITIES CALENDARClick here for Movie Showtimes EVENTS & ENTERTAINMENT | FOOD & DRINK | THE ARTS | REAL ESTATE | HOME & GARDEN | WELLNESS | SOCIAL SCENE | GETAWAYS | PARENTS & KIDS Subscribe Business News Science and Technology Listen: JPL’s Perseverance Rover Records First-Ever Sounds of Mars By BRIAN DAY Published on Thursday, March 11, 2021 | 1:42 pm Make a comment STAFF REPORT First Heatwave Expected Next Week More Cool Stuff
iStock/Thinkstock(BALTIMORE) — A police officer in Baltimore County, Maryland, was shot and killed Monday afternoon after responding to a suspicious vehicle report, according to the state’s governor, Larry Hogan.The suspected killer is still at large and police are searching for multiple suspects in the Baltimore suburb of Perry Hall, authorities said.“We are deeply saddened to learn of the passing of a Baltimore County Police Officer after she was shot in the line of duty today,” Hogan said in a Twitter post. “Our prayers go out to this brave officer’s family.”Cpl. Shawn Vincent, a spokesman for the Baltimore County Police Department, said he could not confirm the governor’s statement that the officer was shot. He would only say that the officer was critically injured when she confronted multiple suspects just before 2 p.m. in a residential area.The officer was not immediately identified. She was rushed to Franklin Square Hospital in Baltimore, where she died at 2:50 p.m., officials said.Vincent said the officer would have been a four-year veteran of the Baltimore County Police Department in July.“She was just doing her job,” Vincent said.Baltimore County Police Chief Terrence Sheridan and several of the officer’s colleagues were at the hospital providing support to the officer’s loved ones.Vincent said the fatal confrontation happened at the end of a cul-de-sac on Linwen Way off Belair Road in a heavily residential area of Perry Hall.He said the officer was responding to a report of a suspicious vehicle in the neighborhood. He also said police discovered damage to a rear patio door of a home in the area, indicating the officer may have interrupted a burglary in progress.“There were multiple suspects. Right now we are actively searching for at least one armed suspect,” Vincent said during a news conference at Franklin Square Hospital about 4:30 p.m.He said police were combing the neighborhood where the fatal encounter occurred and that three elementary schools were on “alert status” and residents in the area are being asked to shelter in place.Copyright © 2018, ABC Radio. All rights reserved.
World of Learning 2018: Four engagement hacks for L&D teamsBy Jo Faragher on 19 Oct 2018 in Latest News, Employee engagement, Learning & development, Personnel Today Melanie Lepine, group head of learning, development and talent at Domestic and General told delegates at the World of Learning Conference that they must become “change-makers” in their organisation. So how can L&D teams bring about the sort of change where the business sits up and takes note? Martin Couzins reports.Learning and developmentSkills development: it’s time to revamp learning cultureLearning live 2018: Six snippets of advice for L&D professionals Take a curated approach to learning design“Curation provides you with an opportunity to experiment, to invent and reinvent what you do,” says Rafal Szaniawski, former chief learning officer at Deloitte Switzerland. He told delegates that L&D professionals have to become content curators.L&D has a tendency to create new content when it needs new content, rather than checking if there is already some relevant, meaningful content out there that could be used. The ability to curate content will become increasingly necessary for L&D teams who have to scale up learning with fewer resources.So what does curated learning design look like? Mike Shaw, head of L&D at the Mitie Group, demonstrated how he had curated internal and external resources as a part of a training programme. A key part of this was contextualising the information. Shaw did this by creating a short video that introduced the topic and then sharing a handful of resources in a variety of media – from video to articles.To help employees put this information into the context of their work, Shaw included related tasks and invited participants to provide feedback. This enabled a more collaborative and social approach. Although the process sounds simple enough, it is one that may be less familiar to the business world. “You have to sell the concept of a curated approach as people don’t usually get it,” says Shaw.Map your people experience to customer experienceFashion retailer River Island has shifted its focus from L&D to people experience. “The experience we give our customers and the experience we give our employees are intrinsically linked,” says Nebel Crowhurst, head of people experience at River Island.The organisation has eight key customer touchpoints related to how customers experience the brand in store and online. By identifying these, the company can see what works and what doesn’t and how they need to improve the customer experience.To deliver a people experience (PX) that more closely reflects the customer experience, River Island created four PX pillars: happiness and wellbeing of people, the smart use of data and technology, decisions based on data and evidence and a focus on the impact of future working practices on the business.“We want to be commercial and deliver value. At the same time we recognise work is changing so we are progressive in our approach,” says Mike Collins, senior digital learning partner at the organisation. He says the challenge is to ensure that every piece of learning created is deeply engaging and innovative and stays up to date with the brand, which is constantly changing. This means building learning solutions that are easy to use and intuitive.The learning team at River Island search out tools that are similar to ones being used outside of work, such as Google, Facebook and Instagram. For new starters, River Island sends out a pack that includes a virtual reality headset through which the new employee can view immersive, 360-degree videos of the stores and colleagues talking them through how the business works.Where it does use existing technology, the company looks to improve the user experience. “You can’t necessarily change your learning management system but you can find areas of it that you can customise in order to make it easier for people to access resources. Enabling single sign on to the system is one example,” says Collins. The key to creating digital content is to ensure it is mobile friendly and responsive so employees can access it when they need to.And when it comes to new technologies, Collins’ advice is to “Always question the value and what identify what changes you expect to see from it.”Create a brand for L&D“Creating a strong brand for L&D is key to building engagement”, says Di Macdonald, former head of L&D at Expedia and L’Oreal. At online travel agency Expedia, Macdonald developed a brand for the L&D team. Called GLO (the global learning organisation), it was created with the help of an external marketing agency. Its distinctive logo and brand colours helped draw employees in.“You are competing for employees’ attention so create an identity that will stand out,” says Macdonald. When building a brand for L&D, make sure you tie it together across all channels, including digital and face to face “We are still doing handouts, invitations and joining instructions. The brand helps you stand out,” she says.And think about the brand’s colour. The trick is to create an internal identity that helps you stand out so you’re not competing with the corporate brand. So make sure you use a different colour to your company’s brand colours. Macdonald’s advice is to draft in outside help.“I hired an agency to create the brand, logo, slide templates. For £5,000 it was a super-cheap investment to get the brand created. You need to think like an agency. Would people pay for this and rehire again after using you?”Create content based on need“It’s all very well having a lovely, sexy brand, but you also need lovely, sexy content,” says Macdonald, who confesses that she has spent a lot of money on e-learning solutions that haven’t worked. “You need to find ways to create content really quickly. People don’t mind watching video shot on an iPhone – they are used to consuming content on Instagram. It does not need to be really highly polished content.”Macdonald gave an example of how she repurposed content as a part of the onboarding process at L’Oreal. She had noticed that new starters would print off PDFs that they had been given as a part of the onboarding process and carry those around with them, taking them to meetings and using them to make notes. So she decided to make a magazine as a part of their day-one experience.To keep the content fresh she did a small print run every six months. “Once you have the design it is not expensive to create the magazine – around £6 per copy,” she says. L’Oreal also created a manager edition for the managers of the new starters. The magazines would guide new employees and their managers through their first six weeks.However L&D teams choose to engage employees around learning, the key is to remain in tune with what the business needs. As the CIPD’s head of L&D content, Andy Lancaster, told delegates: “We’ve got to get outside of the L&D ghetto and get into the wider conversations in the business.” Previous Article Next Article No comments yet. Leave a Reply Click here to cancel reply.Comment Name (required) Email (will not be published) (required) Website Related posts:No related photos.